How to Win an Indian Election(English, Paperback, Singh Shivam Shankar) Offer

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  • Language: English
  • Binding: Paperback
  • Publisher: Penguin Random House India
  • Genre: Political Science
  • ISBN: 9780143446842, 0143446843
  • Pages: 240
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What role do political consultants play in election campaigns? How are political parties using technological tools such as data analytics, surveys and alternative media to construct effective, micro-targeted campaigns? How does the use of money impact election results? What aids in the en masse dissemination of divisive propaganda and fake news? What does it take to win an election in India today? What is the future of politics in the country? Written by a former election campaign consultant for a major political party, How to Win an Indian Election takes readers into the forbidden world of election war-rooms and gives them a glimpse of how strategy is formulated, what works with voters on the ground and what doesn't. Based on research, interviews and the author's own experiences, this book is invaluable for its insight into the inner workings of politics, political parties and what really makes for a winning election campaign.

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How to Win an Indian Election Specs

Book Details

Title How to Win an Indian Election
Imprint Penguin Ebury Press
Product Form Paperback
Publisher Penguin Random House India
Source ISBN 9780143446842
Genre Political Science
ISBN13 9780143446842
Book Category Reference Books
BISAC Subject Heading POL008000
Book Subcategory Politics Books
ISBN10 0143446843
Language English

Dimensions

Height 198 mm
Length 129 mm

Books Info

Language English
Binding Paperback
Pages 240
Publisher Penguin Random House India
Year 0
Author Singh Shivam Shankar 

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